Christina Noble Children's Foundation
Christina Noble Children's Foundation × Saigon Digital
Two projects. One partnership. Here's how we deliver.
Thank you for a wonderful conversation. This page turns what we agreed into a concrete plan: what gets built, when it lands, who owns what — and what we need from you to begin.
What we agreed
Green lights on both tracks.
Project One · The new cncf.org
A complete rebuild of the foundation's digital front door: a homepage that converts, a giving engine for seven fundraising entities and nine currencies, the Since 1989 story experience, the Live Giving Wall, and the Letters sponsor portal to follow. Fixed price, fixed scope — as proposed.
Project Two · CNCF Intelligence
A phased AI programme built on the principles you saw: read-only connections, every answer cited, a human approving every output, and children's records never connected. We start with a short discovery, prove value in one measured pilot — targeted to be working before Christmas — then scale only what works.
Project One
The new cncf.org — 14 weeks to launch.
Four phases, one fixed price. Dates assume kick-off the week of 27 October; we flex around your calendar.
Discovery & foundations
Stakeholder interviews, analytics deep-dive, donation-flow audit across all seven entities, technical architecture, content inventory and migration map.
& fundraising leads
Design system & art direction
The chosen art direction refined into a full design system — with the palette and typography direction you selected from the live theme explorer — then every key template designed and signed off.
brand guardian
Build, giving engine & content
Full build: CMS, templates, the multi-entity giving engine (seven entities, nine currencies), sponsorship flow, three languages, Live Giving Wall, content migration. Build overlaps design from week 5 so nothing waits.
comms team
Test, launch & handover
Device and payment testing across all entities and currencies, accessibility pass, redirects, analytics, launch — targeted before Tết — then training and 30 days of post-launch care.
CNCF executive
Letters sponsor portal
Sponsor login, child pages, screened two-way letters with translation queue, milestones, birthday gifts, staff moderation console and CRM integration — scheduled once the new site has bedded in.
CNCF DSL
Project Two
CNCF Intelligence — proof before promises.
Three stages. Each one earns the next — you can stop after any stage with everything delivered still in your hands.
AI Opportunity Discovery
Interviews with leadership and operational staff in HCMC, mapping of the highest-friction workflows (reporting and donor touchpoints first), a high-level systems and data audit — including how Salesforce fits — and privacy and safeguarding constraints documented.
Vietnam teams
One workflow, measured
One working solution for the workflow the discovery ranks first — for example the monthly reporting cycle or donor touchpoint tracking — built with the people who will use it, on approved low-risk data, measured against the baseline agreed in discovery. Working before Christmas.
Country Director's office
Integrate, train, scale
Connect the proven solution to approved systems, set access controls, train the team, appoint and coach an AI champion inside the Vietnamese team, and add the next workflows from the roadmap — in the order the value ranking says, not all at once.
sponsor
The red lines, in writing
Child case files, medical records and safeguarding reports are never connected to any AI system — no pipe in, no pipe out. Every AI output is a draft a named person approves. Every answer cites its source. The first pilot uses low-risk operational data only. These principles are contractual, not aspirational, and the foundation's leadership holds the pen on them.
The calendar
Both tracks, side by side.
Who's in charge
Clear owners, both sides.
Signs off scope, budget and the discovery roadmap. Receives a fortnightly one-page progress note — outcomes, not activity.
Owns the AI pilot on the ground: picks the workflow with us, holds the baseline, and keeps the demos honest about how work really happens.
Champions adoption with the Vietnamese team, bridges the bilingual workflows, and nominates the future in-house AI champion.
Holds the red lines: what data may never be connected, what the brand will and won't say, and final approval on anything public-facing.
One person across both projects — your weekly call, your escalation path, and the owner of the AI discovery and pilot.
The web build team behind the prototypes you've seen — design system, giving engine, languages, testing — named individuals confirmed at kick-off.
Working together
What we bring. What we'll need.
What Saigon Digital does
- Full design and build of the new cncf.org — strategy, design system, giving engine, three languages, migration, launch and care.
- The complete AI programme: discovery, pilot build, integration, training and the safeguarding framework around it.
- One account lead across both tracks; weekly calls; fortnightly executive one-pager.
- A Ho Chi Minh City team, in your time zone, bilingual, a taxi ride from your office.
What we need from CNCF
- This month: sign-off on both tracks; named owners for the four CNCF roles above; discovery interviews scheduled (about 6 hours of staff time total).
- Web: brand assets and photo library with consents; access to analytics and current donation platforms; content owners per section.
- AI: read-only access to agreed low-risk systems for the pilot; the baseline workflow documented as it really runs today.
- Always: one decision-maker per approval, 48-hour feedback turnarounds where possible — that's what keeps a 14-week plan honest.
Say the word and we start on the 20th.
Reply to confirm both tracks — or either one — and we'll send calendar invites for the discovery interviews the same day.
nick@saigon.digital